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When the sparkle fades: How artists can prepare for the “Rainy” Days

Made by Kuda (MADE IN ZWE), a gift to Plot Mhako and the earGROUND vision.

When the sparkle fades: How artists can prepare for the “Rainy” Days

It’s a blunt reality for most creatives that at some stage they are going to part ways with the accompanying spotlight of fame and attention they currently enjoy. Today’s hit-song might not be tomorrow’s revered classic, a favorite film production in time might be forgotten and trending fashion statements might just fizzle out, never to be revived. For the creatives who would have committed their lives emitting artistic beauty, it’s usually a bitter twist when the rivers of fortune change course, wilting their only form of livelihood and joy. Its however not all gloom as artists can adopt some of the pointers below in preparation for such times.

By Tawanda Mupatsi


Conventional modes of executing creative projects are slowly being dismantled, the fast paced technological advancements are demanding nothing short of adaptation if one is to remain relevant within the creative industry. It’s therefore a worthwhile investment for creatives to continually sharpen and improve their industry skills. It’s never too late to pursue an academic degree or partake in any other professional certification program.

A well-rounded creative might have a better chance of progression when situations take sharp turns.


At times when creatives are basking in the glory of their prime days they seldom envision the day when tables shall turn. In the process temptation for some abounds, compelling them to think that they are invincible. Out of arrogance relations are soured with fellow creatives and associates over non-payment of dues, records are tainted due to a toxic work attitude and contractual agreements are ignored. As time unfolds when the vessel eventually shakes, the only thing that can redeem one is a good name hinged on good relations cultivated over the years but where all past bridges have been burnt one risks subjecting himself/herself to alienation. 


Most creatives in their prime years have sadly sold-out themselves for the “glow”, unfortunately not everyone who comes with a contract on the table, dangling car keys or colorful freebies in exchange for your commitment means well. Before you append your signature to the provided contract, take time to read through the details. Where the jargon proves to be complex seek guidance from professionals.

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It might be heartbreaking to realize that after years of toil one is not entitled to the rights of his or her creative work and is bound to a certain institution under uncomfortable terms.


While the prevailing economic environment might be inhibitive for most creatives who live from hand to mouth to sign up for medical aid cover and life insurance, the two are undisputedly important. It’s a sorry state to see our legendary artists and creatives reduced to beggars when it comes to them seeking medical attention or receiving their final send-off when they finally complete life’s journey. For those creatives who are still fortunate in realizing the returns of their craft there is no harm in signing up for medical cover and life insurance. 


Once a creative one will always remain a creative whether the yesteryear spark has faded or not. One might not retain the vigor and excellence of former years but the terrain remains wide for evolution and adaptation. There is no space for sinking in depression, where the tide is going in your favor just set for yourself a soft cushion to rest on based on the relations you cultivate today and well-processed business and personal decisions.  

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Made by Kuda (MADE IN ZWE)
A gift to Plot Mhako and the earGROUND vision.
Truly, for the culture.

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