Humanitarian, RuFF CuTT Studio owner and recording multi-platinum selling South African Reggae / Hip-Hop artist Menelik Nesta Gibbons aka DON DADA comes with his new single entitled “One For Another.” Produced by Grammy award winner Bernard (Touter) Harvey of Inner Circle and Delroy Thompson, founder of Jamaica’s very own JuiceTV.
DON DADA is inspired by the concept of “ubuntu “(I am because you are) and “each one, teach one” a phrase coined by our freedom fighters who were incarcerated during the times of the oppressive apartheid regime.
Reggae is a powerful music of freedom, justice and One Love, principles that were upheld among those that strived to better our nation and continent. That is the backdrop of the single “One For Another” making it appropriate that the release coincides with Reconciliation Day in South Africa. The single which Don Dada had the performance privilege to debut on South Africa national television for Youth Day is now available on all digital services worldwide distributed by Tuff Gong International.
“Music has the capacity to heal, even if just for a moment ” states Don Dada.
Through his works, Don Dada has continuously pioneered a new generation of hope and calling for Africans at home and across the diaspora to rise up and unite, if we are to build a better world for future generations to come. “One For Another” is a call for self-reflection and to refocus our efforts and energies on coming together to build that future.
On “One For Another” Don Dada delivers a message of self-improvement, the issue of housing and the low standards of living that is affecting large portions of our communities on the African continent at present.
His delivery is done in a smooth mixture of reggae toasting with a hip hop flare giving the track multiple dimensions while allowing Don Dada to explore such complex content with ease. The production for the song utilizes a deep driving bass accompanied by melodic percussion that drive the song forward with a beautiful energy and infectious tempo.
Don Dada continuously pushing boundaries, changing the norm, quickly moving beyond static thinking by reinventing the game. He is fast becoming an industry thought leader by breaking tradition and creating ground-breaking possibilities for growth for himself and others in the music business. Don Dada in the entertainment industry has achieved a great deal as a Reggae/Hip-Hop artist and social influencer since he made his debut on the prestige 2016 Mandela Day Concert stage in Johannesburg, South Africa.
Don Dada in the entertainment industry has a lot of energy, enthusiasm and positivity, and with this boldness and unwavering passion for Africa to RISE, has not only achieved a great deal as a Reggae/Hip-Hop artist and social influencer but also as someone who wants to make a positive impact in the lives of others. Don Dada’s vision of united Africans is simply to encourage the youth at home and abroad to step into their destiny without fear and continue shining the light through education and unity.
The artist has grown his Reggae/Hip-Hop career; established himself as a social entrepreneur, motivational speaker, radio host and an events emcee, who realized early in his life that he wanted to pursue a purpose driven life. With his vision to encourage the youth, Don Dada continues to ‘breath life through music.’